{"id":4163,"date":"2021-09-22T13:33:28","date_gmt":"2021-09-22T13:33:28","guid":{"rendered":"https:\/\/stoic-almeida.82-223-107-92.plesk.page\/lidia-aniorte-i-el-seu-projecte-de-negoci-eco-friendly\/"},"modified":"2021-09-22T13:33:28","modified_gmt":"2021-09-22T13:33:28","slug":"lidia-aniorte-i-el-seu-projecte-de-negoci-eco-friendly","status":"publish","type":"post","link":"https:\/\/galcastellonsur.com\/ca\/lidia-aniorte-i-el-seu-projecte-de-negoci-eco-friendly\/","title":{"rendered":"L\u00eddia Aniorte i el seu projecte de negoci \u2018eco friendly\u2019"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Emprendre en un entorn rural sent dona no \u00e9s f\u00e0cil. Lidia ho sap i per aix\u00f2 s&#8217;ha decidit a formar part del projecte Cre-A Rural. Ella i el seu projecte centrat en la producci\u00f3 de palletes d&#8217;un sol \u00fas aconseguides a partir de plantes farratgeres. La coneixerem un poc millor!   <\/span><\/p>\n<p><b><img decoding=\"async\" class=\"lazyload aligncenter wp-image-1566 size-medium\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27300%27%20height%3D%27300%27%20viewBox%3D%270%200%20300%20300%27%3E%3Crect%20width%3D%27300%27%20height%3D%27300%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/galcastellonsur1420.org\/wp-content\/uploads\/2021\/09\/Cre%C2%B7a-Rural-rrss-2-300x300.png\" alt=\"\" width=\"300\" height=\"300\"><\/b><\/p>\n<p><b>Qu\u00e8 et va portar a presentar el teu projecte a Cre-A Rural?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Decidim presentar el nostre projecte a Cre-A Rural per a donar-li un xicotet impuls i anar a cap segur. Existeixen moltes maneres de donar suport a un projecte d&#8217;emprenedoria, per\u00f2 el fet de ser especialitzat en el m\u00f3n rural era una basa que vam voler aprofitar. <\/span><\/p>\n<p><b> En qu\u00e8 consisteix la teua empresa?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Actualment estem prototipant i en una fase bastant experimental, aix\u00ed que no \u00e9s una empresa formada al 100%. Som un equip format per Ram\u00f3n Aniorte i L\u00eddia Aniorte, \u00f2bviament som germans, ell des de fa anys es dedica a l&#8217;agricultura i jo soc dissenyadora d&#8217;interiors. Des de camps molt distints hem decidit ajuntar-nos i posar el millor sap fer cadascun per a crear Ecotub.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <\/span><\/p>\n<p><b>Com definiries el teu projecte?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ecotub \u00e9s un projecte que sorgeix d&#8217;una necessitat en el mercat sense cobrir: en l&#8217;actualitat, la llei de producci\u00f3 de pl\u00e0stics d&#8217;un sol \u00fas fa que existisca un buit on vam veure clar que era el moment d&#8217;entrar. Aconseguim el nostre producte generant residu zero, amb una manufactura m\u00ednima, totalment natural i biodegradable. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Es tracta de palletes d&#8217;un sol \u00fas aconseguides a partir de plantes farratgeres. En un moment on la conscienciaci\u00f3 social amb el medi ambient \u00e9s cada vegada major i existeix un canvi d&#8217;h\u00e0bits de consum, el nostre producte destaca per ser 100% ecofriendly. <\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <\/span><\/p>\n<p><b>Que esperes de Cre-A Rural, les mentories i l&#8217;assessorament?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">El que esper\u00e0vem de les mentories \u00e9s exactament el que estem aconseguint, veure la viabilitat del projecte, definir el p\u00fablic objectiu, el pla d&#8217;acci\u00f3 i, sobretot, sentir-nos segurs que tenim un bon producte, llest per a entrar en el mercat.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <\/span><\/p>\n<p><b>Per qu\u00e8 et vas decidir a emprendre en un entorn m\u00e9s rural?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u00c9s el que tenim a m\u00e0, ho hem vist des de xiquets a casa i era una cosa inevitable. A m\u00e9s, Ram\u00f3n es dedica a aix\u00f2 i jo (L\u00eddia) soc de donar-li la volta a les coses i veure el costat m\u00e9s comercial. I aix\u00ed va sorgir!  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tamb\u00e9 ens sembla molt important la dinamitzaci\u00f3 del m\u00f3n rural, donar-li un altre punt de vista, no sols per al consum.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <\/span><\/p>\n<p><b>Creus que les dones ho tenim m\u00e9s dif\u00edcil o \u00e9s un \u00e0mbit cada vegada m\u00e9s accessible a tots?<\/b><\/p>\n<p><span style=\"font-weight: 400;\"> <\/span><\/p>\n<p><span style=\"font-weight: 400;\">No crec que f\u00edsicament siga m\u00e9s dif\u00edcil. Crec que culturalment, fins fa ben poc, a la dona li l&#8217;ha educada per a conformar-se, per a no lluitar, per a acceptar el que \u201cet toca\u201d en tots els \u00e0mbits de la vida i tamb\u00e9 laboral per descomptat. Encara que tradicionalment la dona ha tingut un paper important en el m\u00f3n rural, com a m\u00e0 d&#8217;obra, els llocs de decisi\u00f3 i cap de quadrilles sempre van ser per als homes.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <\/span><\/p>\n<p><span style=\"font-weight: 400;\">D&#8217;altra banda, l&#8217;\u00e8xode rural i l&#8217;aband\u00f3 de l&#8217;agricultura per la gent jove, ha fet que la dona tampoc estiga molt present en l&#8217;horta, ja que no hi havia gent nova que es dedicara a aix\u00f2, ni dona ni home.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hui dia gr\u00e0cies a l&#8217;educaci\u00f3, a una cultura inclusiva cap a la dona, la independ\u00e8ncia d&#8217;aquesta i la volta dels joves a la vida rural, que una dona arribe al camp en qualitat d&#8217;alguna cosa m\u00e9s que m\u00e0 d&#8217;obra \u00e9s bastant accessible i ocorre cada vegada m\u00e9s sovint.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La inscripci\u00f3 a aquestes activitats, aix\u00ed com qualsevol consulta sobre aquest tema, pot realitzar-se mitjan\u00e7ant el correu electr\u00f2nic <\/span><a href=\"mailto:mentorizacioncrearural@gmail.com\"><span style=\"font-weight: 400;\">mentorizacioncrearural@gmail.com<\/span><\/a><span style=\"font-weight: 400;\"> i\/o a trav\u00e9s del n\u00famero de tel\u00e8fon 672 129 860.<\/span> <\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Emprendre en un entorn rural sent dona no \u00e9s f\u00e0cil.  [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":3937,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[151],"tags":[152],"class_list":["post-4163","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies","tag-noticies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L\u00eddia Aniorte i el seu projecte de negoci \u2018eco friendly\u2019 - Gal Castell\u00f3n Sur<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/galcastellonsur.com\/ca\/lidia-aniorte-i-el-seu-projecte-de-negoci-eco-friendly\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u00eddia Aniorte i el seu projecte de negoci \u2018eco friendly\u2019 - Gal Castell\u00f3n Sur\" \/>\n<meta property=\"og:description\" content=\"Emprendre en un entorn rural sent dona no \u00e9s f\u00e0cil. 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